Thursday, May 21, 2020

Volkswagen apologises for 'racist' advert showing a giant white hand flicking a black person away from a VW Golf

Volkswagen Germany accountability business hate racism xenophobia white supremacy eugenics Nazi

The car giant Volkswagen has apologised for a 'tasteless' advert that appeared on social media following an online backlash that slammed its 'racist' undertones.

The ten-second advert posted on Instagram and Twitter shows a giant white hand pushing a black man away from a new, yellow Volkswagen Golf parked on the street.

The hand then flicks him to an open doorway and pushes him inside a French cafe.

Social media users noted that as slogan 'Der Neue Golf' - 'The New Golf' - fades into view, the jumbled letters appear to spell out the N-word in German.

Other eagle-eyed users spotted that the cafe's name is Petit Colon, which in French literally translates as the 'Little Colonist.'  (more...)

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